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Philippines Cracks Down on Vaping: The Humorous Tale of E-Cigarette Regulation


In the land of the Philippines, where the sun meets the sea, a new saga unfolds as the “E-cigarette Law” comes into play this June. Picture the Department of Trade and Industry (DTI) donning their regulatory hats (figuratively, of course) as they prepare to enforce this fresh mandate. Let’s dive into the smoky saga of regulations and registrations, all delivered with a dash of humor, and see how the vaping landscape is set to change.

The New Sheriff in Town: DTI Steps Up

As the new “E-cigarette Law” swings into action, the DTI is stepping up like a sheriff in a Wild West movie, but with more paperwork and less gunfire. According to the buzzing news streams of ABS-CBN, at a forum hosted by the charitable BK3, Deputy Secretary Amanda Nograles made it clear: all e-cigarette products need to be registered pronto. Already, three proactive companies have thrown their hats into the ring and secured their spots in the registration lineup. If you’re in the vaping business, it’s time to hustle and get that paperwork in order—this town ain’t big enough for unregistered vapes.

In her address, Nograles emphasized the importance of timely registration. She cautioned that the registration process might take some time, suggesting that companies saddle up and start the journey sooner rather than later. The message was clear: delay at your own peril, as the DTI won’t be taking it easy on stragglers once the law fully takes effect.

The Registration Hoedown

Securing DTI certification is akin to a dance—a complex one at that, with steps that include acquiring the Philippine Standard (PS) mark and the Import Commodity Clearance (ICC) label. It’s a rigorous process designed to ensure that all products meet specific safety and quality standards before they hit the market. However, DTI isn’t all stick and no carrot. They’ve offered a grace period during which products already in the market can be sold off until January 5, 2025. After this deadline, any vaping products lacking the new regulatory bling will have to vanish from the shelves.

This transition period is crucial. It gives businesses a fair shot at adjusting to the new regulations without having to halt their operations abruptly. For consumers, it means that their favorite products will still be available as the market adjusts to the new norms. But make no mistake, when the clock strikes on January 2025, the old ways of the vaping world will ride off into the sunset, making way for a more regulated and safer market.

The Posse: Monitoring and Tax Stamps

With the new law in place, the DTI isn’t riding solo. They’ve deputized various agencies to ensure compliance. A significant aspect of this enforcement is the monitoring of retail outlets. The goal? To keep vaping products out of the hands of minors and ensure all products are up to snuff, including checking for illicit substances like cannabis oil. This vigilance is part of a broader effort to safeguard public health, particularly that of the youth.

On the financial frontier, the Bureau of National Revenue (BIR) is gearing up to introduce tax stamps on vaping products, starting next week. These stamps are set to function like those found on imported cigarettes and alcoholic beverages, serving as markers of legitimacy and tax compliance. This move is designed to curtain the spread of unregulated products and ensure that all market participants are contributing their fair share to the national coffers.

A Law to Protect and Serve

The spirit of the new vaping law is clear—it aims to protect the public, especially the youth, from potential harm. By tightening regulations, the government hopes not only to control the quality of products available on the market but also to increase tax revenues, which can be funneled into public health initiatives and other community services. This law isn’t just about putting restrictions in place; it’s about building a safer, more responsible vaping environment.

As we watch these new regulations take shape, it’s evident that the Philippine government is serious about rewriting the narrative around vaping. Through humor and stringent policies alike, the message is clear: the era of the Wild West in vaping is coming to an end, making way for a more regulated and responsible era. Whether you’re a manufacturer, retailer, or consumer, it’s time to embrace these changes and look forward to a healthier, more regulated vaping landscape.


The Philippines is stepping up its game in the vaping industry with the enforcement of the new “E-cigarette Law” effective this June, as outlined by the Department of Trade and Industry (DTI). Spearheaded by Deputy Secretary Amanda Nograles, the DTI mandates all e-cigarette products to undergo a registration process, with three companies already leading the charge. This new regulation includes obtaining specific certification marks like the Philippine Standard (PS) and Import Commodity Clearance (ICC) labels. There’s also a transition period until January 5, 2025, during which products already in the market can be sold. Alongside these changes, the Bureau of National Revenue (BIR) will start applying tax stamps to vaping products next week to curb unregulated items and increase tax revenues. This rigorous initiative, fueled by a commitment to protect the youth and ensure product quality, marks a significant shift towards a more regulated and controlled vaping market in the Philippines.


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